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Inside the Box: July 2008






Inside the Box
Meet Karl
Lydia in Designer Land
July 2008

in this issue
:: Meet Karl!
:: Lydia's Adventures in Designer Land
:: On the Web's Leading Edge
:: Secret Link Contest Returns!
:: Recent Websites
GrillIs there anything better than July in Indianapolis? As long as it's breezy outside or the air conditioning is running ice cold, what do we have to complain about? Well if you are one of the hundreds of businesses in Indianapolis trying to get your website in the top listings of Google, you might be complaining. But if you are one of the many satisfied Small Box clients with outstanding Search Engine Results, you will be doing a lot of bragging as you reap the rewards of our efforts.
Meet Karl!
Karl Hofstetter joins Small Box full time as Project Manager, SEO Consultant and MFT handy man

Karl Hofstetter

Karl Hofstetter began working part-time with the Small Box team in January of 2008. A recent graduate from Butler University, Karl was hired by Small Box as a Project Manager, SEO Consultant, and the man behind day-to-day operations of our in-house music archiving project MusicalFamilyTree.com and MFT Records. In his spare time Karl also runs Joyful Noise Recordings, a record label now home to a growing roster of critically-acclaimed bands, spanning two continents. Karl also plays drums in several local bands.

Magnifying GlassRead Karl's Bio and discover his top 5 strengths

Lydia's Adventures in Designer Land
Small Box Designer-Developer Lydia Whitehead and her dog attend the Voices That Matter Web Design Conference
Voices That Matter Logo

We sent our Web Designer Lydia and her dog Isabel down to Nashville a few weeks ago. When they weren't frolicking in the dog park or walking Music Row, they were attending the Voices That Matter Web Design Conference where Lydia gained ideas and inspiration on everything web design, including designing for Search Engine Optimization (SEO) and enhancing user experience.

MagnifyingGlassRead Lydia's thoughts on Web Design and SEO

On the Web's Leading Edge
SmallBox Blog


Jeb took a short break from blogging, but Ben and Lydia have stepped into the breach to keep you up to date on the latest trends in Web Search and Web Design.

Why does Google think 'web design' means car insurance?
Is the much vaunted Google algorithm really that stupid or is it a nefarious plot to enrich their coffers at the expense of advertisers? More>>

Google finally learns to crawl ... Flash sites
When Adobe announced that it had taught the Google spider to read Flash code on websites, it turned the world of SEOs everywhere upside down. Find out what this might mean for your organization and your website.
More>>

SEO - More Than Just Smart Keywords

Lydia shares some of the web design tricks she learned in Nashville that can help your website improve its rankings in the search engines.
More>>
Secret Link Contest Returns!
Inside the Box small details can make a huge difference

Chain Links The secret link contest is back! Hidden somewhere in this newsletter is a secret link that is very, VERY hard to find. In fact, it's so hard to find that we're going to give you a couple hints:
  • It's not a Queen Latifah movie.
  • You might think it doesn't make a jot of difference today, but it caused quite a stir in the 4th century.
The first person to find the secret link and tell us about it via Live Chat on our website will get a slice of their 15 minutes of fame and a prize so fabulous they might just quit their day job.
Recent Websites

Tucker-Hester.com
Indianapolis business and bankruptcy law firm helping clients throughout Indiana

Tucker Hester Homepage
Tucker-Hester, LLC is a boutique reorganization, insolvency, and commercial law firm in Indianapolis that provides exceptional legal services to owners of small and medium sized businesses throughout Indiana. Tucker-Hester, LLC took advantage of a complete website design, development, and SEO package - resulting in a stellar website which receives great of search engine results from prospective clients.


MagnifyingGlassExplore Tucker-Hester.com for yourself

MagnifyingGlassRead more about this website in our Portfolio


Consensio.net
Indianapolis company providing staffing solutions to hospitals from sea to shining sea

Consensio HomepageConsensio is a company that offers staffing solutions to top-notch hospitals and nursing centers, as well as employment opportunities to nurses and healthcare professionals. Consensio needed a website to promote their services to both staffing hospitals and also nurses looking for local and travel nursing employment. Their site features several methods for hospitals to find staffing solutions and for nurses to find employment. Through the branding of their new company in a highly competitive industry, Consensio is on their way to being a premier provider of travel nursing jobs across the country
.

MagnifyingGlassSee Consensio.net for yourself

MagnifyingGlassRead more about this website in our Portfolio

BebePaluzza.com
Indianapolis production company bringing Baby Expos to a city near you

Bebe Paluzza Homepage
Bebe Paluzza Productions specializes in baby shows, expos, and events where parents can come to find unique baby gifts, baby products, and knowledgeable advice to help in child rearing. Bebe Paluzza knew they needed an over-arching parent site to be tied into their IndyBabyExpo.com site, which is specifically designed for their very successful Indy Baby Expo in Indianapolis. Bebe Paluzza took advantage of a complete website design, development, and logo design by the Small Box team, resulting in a network of attractive, user-friendly websites for their Baby Expo events.


MagnifyingGlassSee BebePaluzza.com for yourself

MagnifyingGlassRead more about this website in our Portfolio


ChopSaver.com
For Musicians with Lips!

Chop Saver Homepage
ChopSaver is an all natural lip balm specially designed for musicians. ChopSaver's founder Dan Gosling, an acclaimed musician, needed help increasing the usability of their website, with an integrated e-commerce component for the promotion of their product. Finishing with our nine step SEO process, the new ChopSaver site is now working (and looking) better than ever.


MagnifyingGlassExplore ChopSaver.com for yourself

MagnifyingGlassRead more about this website in our Portfolio

Thank you for taking the time to read our newsletter! If your company or organization needs web design, search engine optimization or internet marketing, including pay-per-click, please let us know. Our rates are very competitive, our work top notch and we deliver on time. We guarantee you will be happy with the results! Contact us for a free quote.

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