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June 2009 |
 Warm It Up!Indiana in the Summertime conjures memories of long cookouts filled
with watermelon and corn on the cob. While enjoying an evening sunset, are
you thinking about your website? We certainly hope so, because
businesses with a national competitive landscape need to always
be ready to communicate with their customers. If your Google results are
well optimized, your site is branded and effective, and you can update
it without long delays and maintenance fees, you can relax...Small Box probably
built it. |
Is A Cloud Server Right For Your Company?
First of all, perhaps you have heard of Cloud Hosting and you just don't get it. Well don't worry, Small Box demystifies the concept and can determine whether it is right for you.
It's easy to understand via The Oprah Effect. A small company is profiled on Oprah or gets some national exposure and hundreds of thousands of users flood the site at once. Most low budget web hosting plans are actually shared on a single machine with many other sites. The Oprah Effect brings down the site spotlighted on the show, and in some cases all the other sites too.
Cloud Hosting in its simplest form eliminates that risk for a slightly higher price. Your non-Oprah site is not vulnerable to factors you can't control. When thousands of users view your site, video, or podcasts, the Cloud effect kicks in by adding virtual servers across the international network.
A Cloud server scales up or down to your needs allowing greater flexibility.
Small Box recommends Mosso, the Cloud Hosting program from Rackspace, one of the most reliable names in web hosting. For the right company, choosing to put their site on a secure Cloud server can save hundreds and even thousands of dollars every year while increasing reliability and performance.
Call us at 317/254-0932 and we can answer your other questions. Cloud Hosting is not right for everyone, and we can tell you if it is right for you.
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IMS Productions Shares Thoughts on Small Box
Jarrod Krisilof gives thanks to Small Box for new IMSP website
"Small Box
is just that! A small talented team with great service and guidance. From brainstorming to concept, project management, and throuough
execution, I was pleased at the flexibility and guidance that the
entire staff provided. Utilizing modern technologies which are
available today and focusing on an easily managed website, each to help
IMSP generate business in a very cost effective model, especially in
these times...is exactly what we needed."
Jarrod Krisilof, IMS Productions
 Read testimonials of other clients we helped
Visit the new IMS Productions website
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On the Web's Leading Edge
 When a Spiffy Logo and Catchy Tag Line Aren't Enough
PJ shares his thoughts on the role company websites play in a completely integrated online and offline identity. By taking a holistic approach to web design, you can make sure that your branding becomes greater than the sum of its parts. More>> How To Bend Your Website's Visitors to Your Will
Jeb fancies himself to be a big picture "ideas guy." However, thanks to Twitter and his recent participation on an e-commerce discussion panel, he's got a new found appreciation for the power of minor, seemingly insignificant changes. Jeb shares how he came to see that small tweaks to a website can have a huge impact on getting your site's visitors to do what you want them to do. More>>
 How I've Grown To Despise My Website
Jeb is head over heels in love with usability studies. These studies have helped him see some pretty serious warts on our current website. Jeb offers a sneak peak at how we'll be removing these warts to make our website something he can fall in love with all over again. More>>
 Testing Your Website's Usability Without Nagging Friends and Family
Gone are the days of calling up mom and asking her what she thinks of your website. Jeb introduces three great web tools that anyone can use to conduct usability studies and gain insight into the effectiveness of a web design. More>> |
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IMSproductions.tv
Local production company offers full range of innovative multimedia services
 As the media and technology partner to the world-famous Indianapolis Motor Speedway as well as the Indy Racing League, Indianapolis Motor Speedway Productions provides a full range of media services. Specializing in video production for a wide variety of clients, IMS offers top-notch Studio Production, Field Production, Post Production, Remote Production, and Satellite Services.
Indianapolis Motor Speedway Productions came to Small Box in need of a complete site redesign to showcase their impressive video production portfolio. Of utmost importance was the ability for IMS to easily upload and switch out high-quality video files within a Content Management System. Small Box was able to build IMS a website that is expertly designed with a robust back end - allowing IMS the ability to update video files and content without any editing of HTML code or third party software.
See the IMS Productions website for yourself
Read about IMS Productions in our Portfolio
One WiFi.comOne WiFi connects businesses with customers by providing hassle-free WiFi
 One WiFi is a national wireless Hotspot internet provider for companies like Dunkin Donuts, Hard Rock Cafe, Super Pantry, and Ruth's Chris Steakhouse. Developed in part by a 15 year veteran of the hospitality industry, One WiFi Hotspots are specifically designed for restaurant groups, petroleum marketers & convenience store operators, auto service centers and industries that manage multiple locations.
One Wi-Fi came to Small Box with a need for a brand new website with which to promote their wireless hotspot services. The site architecture was designed from the ground up to best relay their services and direct traffic from search engines. Beginning with logo design, Small Box was able to establish a strong brand-identity for One Wi-Fi, giving the company a fresh, clean, and consistent look throughout the site. The new website is one which is perfectly suited to the company's needs and will give them room to grow in the future.
See the One WiFi website for yourself
Read about One WiFi in our Portfolio
Indiana Bankers Group Insurance Trust
 Capstone Benefits provides highly specialized benefits consulting
services for group insurers like the Indiana Bankers Association. The IBA Group Insurance Trust provides high-quality medical, dental, vision, term life and disability plans exclusively for IBA members.
In 2009, Small Box was challenged to create an efficient, attractive,
and informative site which would help make the connection between
healthy employees and happy employees.
The site contains a blend of public and private downloads and forms,
with the user able to log in and view the important documents specific
to their benefit plan. Also the site provides single sign on to
Capstone's innovative Compliance Dashboard.
And of course it isn't easy to understand why the Indiana Bankers Association needs a trust to administer it's health benefits. To
understand the unique service Capstone provides, check out Trust 101,
the series of pages dedicated to educating the Benefit Administrators
and Employees about the program.
See the IBA site for yourself
Read about IBA in our portfolio |
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